Car model launch Honda CIVIC

HONDA

Honda is a Japanese manufacturer of automobiles, motorcycles, and power equipment.

Client

Fujitsu Limited

Year

2016

Tasks

Art Direction
UX/UI Design
Wireframing

Tools

Photoshop
Illustrator

Responsive view of the Fujitsu Perspectives Project

Project details

I worked with Fujitsu to relaunch their website “Fujitsu Perspectives”. The client’s requirements: a clearly structured, expandable platform that is visually modern, unique, and – especially important for the target audience – can be optimally displayed on tablet and smartphone devices.

As “Fujitsu Perspectives” is a purely web-based (digital only) magazine, it was important to me to transfer the optical characteristics of a paper magazine into the digital realm.

Although the magazine was created quite independent of the company’s design guidelines, the in-house Fujitsu design team rated our project very highly. As a result, they decided that the relaunched “Fujitsu Perspectives” should provide a design standard for all future Fujitsu web projects.

Further projects

Zalando

BMW

Volkswagen Truck & Bus