Corporate Website Pitch & Realisation

Volkswagen
Truck & Bus

Volkswagen Truck & Bus is a wholly owned subsidiary of Volkswagen AG and one of the world’s leading commercial vehicle manufacturers.

Client

Volkswagen AG

Year

2017

Tasks

Art Direction
UX/UI Design
Wireframing

Tools

SketchApp
Illustrator

Responsive view of the Volkswagen Truck & Bus website

Project Details

 

Volkswagen Truck & Bus is a holding company encompassing several well-known brands, including MAN, Scania, RIO, and Caminhões e Ônibus. Up until 2016, the brand lacked a cohesive look and feel. The company put out a call for tenders seeking a service provider who could take on this task.

I independently developed concepts for the pitch, and presented these to positive client feedback in Munich. I thus made a major contribution to my agency winning a major, big-budget project for a well-known client.

Next, I came up with an agency-client workshop concept, and developed the content structure of the website using a sitemap and wireframes.

I was chiefly responsible for design and documentation, overseeing a smooth production process for all parties involved in the creation of the website.

Layouts

Responsive view of the initial pitch layouts

Further projects

BMW

Scout 24

Fujitsu